In this current technological age, using an automation tool to schedule your social media posts can be a lifesaver. Think about how much time automation can save you by batching your social media posting for the month all in one day! Once you get the graphics created and posts written, it’s quite a simple process to get them loaded and dated to publish at the exact right time that your audience will be online. This means that instead of having to think about what to post every day, you can log in and simply respond to any questions or comments that have come through each day. Make sure to add your own personal spin to each conversation!
Constant Contact Social Posting Tool
If you have a Constant Contact account, you already have a social media management tool!
Features of the social posting tool include scheduling content, reading and responding to conversations on Facebook, Instagram, or LinkedIn, resharing content, and EASILY sharing your email marketing campaigns to social media. You can even view your social post reporting to see how your posts are performing.
Facebook
Facebook allows you to schedule posts to Facebook pages and business Instagram accounts.
Features: Post directly, save drafts, or schedule out your posts right within your Facebook account.
A benefit of using Facebook to manage your posting is that you can also schedule your content in Facebook groups. Keep in mind you must be an administrator or moderator of the group. You can’t schedule posts in other people’s Facebook groups, for example.
What social media management tools have you used for your small business?
Tracey Lee Davis ZingPop Social Media
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