About VanessaM7330

Our team at Solutions for Growth can certainly add to VanessaM7330’s very detailed information on ‘Happy Holidays’ themed email templates.    Here are a few ideas and suggestions (and some examples below) on how to design your holiday email template to best stand out from the crowd!    To help your “Happy Holiday” email newsletter shine, consider these top strategies:  1. Personalization Use Names: Address recipients by their first name. Tailored Messages: Reference past interactions or purchases to make the email feel personal. 2. Creative Design Festive Visuals: Use eye-catching graphics, holiday-themed colors, and a clean layout. Custom Branding: Incorporate your brand’s colors and logo to maintain consistency. 3. Engaging Subject Line Intriguing and Festive: Craft a subject line that captures attention, e.g., “Alice, Cheers to You This Holiday Season!” or “David, Unlock Your Exclusive Holiday Gift Inside!” 4. Compelling Content Heartfelt / Gratitude Message: Include a genuine note of gratitude for their support throughout the year. Storytelling: Share a brief, heartwarming story about your brand’s holiday spirit or community involvement. 5. Exclusive Offers Limited-Time Discounts: Provide special promotions or discounts that are exclusive to holiday email recipients. Gift Ideas: Offer curated gift suggestions from your products or services. 6. Call to Action Clear and Engaging: Encourage recipients to visit your website, take advantage of a special offer, or share their holiday experiences with your brand on social media. 7. Mobile Optimization Responsive Design: Ensure your email looks great on all devices, as many recipients will read emails on their phones. 8. Use of Humor or Creativity Lighthearted Tone: A playful or humorous approach can make your email more memorable. Unique Themes: Consider using puns, holiday trivia, or fun facts related to your industry. 9. Incorporate User-Generated Content Customer Highlights: Feature testimonials or stories from your clients about how they use your products during the holidays. 10. Follow-Up Post-Holiday Message: Consider sending a follow-up email thanking customers for their support and highlighting upcoming offers or events.   Below are a few examples of the successful holiday email designs our team at Solutions for Growth have designed for our clients over the years:    https://conta.cc/3tgwgXw https://conta.cc/3uSCPzQ https://conta.cc/48smNuZ https://conta.cc/3TBUpT4   Can I help you by helping design your holiday email template this season?    ... View more

I can mention a few under-the-radar list-growth tools that you'll want to know about if you have a brick-and-mortar location or if you attend trade shows, or other face-to-face events where you're going to network with customers and supporters.   The Constant Contact mobile app lets you scan business cards to add them as a contact. You can choose to add the contact to any list that's already created in your Constant Contact account too. The ListBuilder app for tablets lets you collect names and email addresses while you're offline, and then syncs them to your Constant Contact account when you're back on your reliable wi-fi! You can only add contacts to one list, but you can create one and select it ahead of time, and then manage your contacts later. Text-to-join is also handy when you're "offline" - you just share the instructions on a sign, display it prominently, and your contacts sign themselves up through their own cellphone. It also has the added bonus of collecting SMS opt-in so your contacts can be contacted via email and/or SMS. You also can only designate one list for new contacts to be added to, but you can change the list as needed, and contacts can be moved to different lists from within your Constant Contact account too! ... View more

@VanessaM7330 and @Elizabeth_K you make excellent points!   When we develop custom-designed templates for our email clients, we typically set up the template with these 3 main sections: Header - fully branded to match the client's website, and includes the website navigation bar to make it easy for readers to reach different parts of the website. Body - several types of blocks to accommodate different content. From text, to images, PDFs, coupons, promotions, videos, galleries, CTA buttons - it's all in there, so depending on the goal of the email and the content used, anything can be included Signature - includes information about the sender, ideally with their picture, so the email feels like it's coming from a real person. Include all their contact information, social media links, call schedule link and anything specific to that client. To give you a sense of the work we do, take a peek at these emails: Hangar leasing Tennis club Measuring equipment Non-Profit   Take a peek at one of our blog articles about email design.   Reach out to Solutions for Growth to discover more. ... View more

Love this @VanessaM7330  ... View more

Been busy catching up from being on vacation last week. I think welcome emails are so important to help welcome new subscribers into your community and get things off on the right foot. I recommend that all of my clients use them! ... View more

Schitt's Creek is, if I may, the schitt. I always enjoy when a GIF or a clip pops up in my social feeds. ... View more

Wow, this is great information @user537165 . Thanks for sharing! ... View more

As part of my role as a consultant, companies have hired me to review third party systems these are some of the things I've looked for when companies have proposed alternative options other than Constant Contact that I think are important to consider include: - Does the system automatically remove duplicate email addresses? - Do you have the ability to grow your email list through sign up links?  - Is it easy to use? - What integrations does it offer? - Do you have the ability to export your contacts at any time seamlessly? - What tracking capabilities does the system offer?  - Can you schedule the email to go out at anytime? - Do you have the ability to segment contacts based on behavior? - Do you have the ability to add their birthday date in their contact profile for an automatic email to go out?   ... View more

@VanessaM7330 I have to agree with @Chris-S. The simplicity of images and videos are the "secret sauce" so many marketing campaigns miss. People nowadays, mostly on mobile, only READ after they SCAN and they SCAN for images and video frames that give them a clue they will want to read... ... View more

Thanks for this, @Chris-S! It's also super easy and seamless to create a landing page directly in Constant Contact.    We've made it easy to collect new sign-ups, add your page to your social media profiles, track visitors, and even enable a landing page directly through SMS. The possibilities seem endless.    Check out this Knowledge Base article on how to start creating your first landing page!  ... View more

@Joe_V thanks for this fantastic response! Thank you so much for sharing and hope to see you around the community.  ... View more

I'm like Tracey: I don't use Tik Tok for personal or business. As an agency, we decided to "stay in our lane" and focus on assets we/our clients own: website, email lists, and lead magnets, and use social media to drive traffic there.    PS. transparency: I'm tired of consuming content and spending so much time on my phone! I believe TT would just add to my consumption and I'd much rather spend that time with family and friends or reading a physical book or being outdoors! 😉 I guess that's one of the curses of a social media marketer--the love/hate relationship with social media. ... View more

Hi @VanessaM7330! Some best practices:  Communicate the purpose of the survey to your customers/clients and why you want their feedback & how you will use it. For instance, we worked with a retail store that was only open from 9 AM to 5 PM. We conducted a brief, four-question survey informing customers that we wanted to understand their shopping preferences to determine if we should extend our hours to better accommodate them. Clearly communicating that their feedback would directly influence our decision on adjusting store hours was crucial in achieving a high response rate. Limit the survey to a reasonable length of questions to avoid fatigue.  Avoid including questions that serve no purpose in the end result. Include a response deadline. Offer incentives such as discounts, entry into a prize draw, or other rewards for completing the survey. Mention it at the beginning of the survey or in the survey invite. Arrange questions in a logical sequence. Group similar topics together to maintain a coherent flow. Send friendly reminders to those who have not yet completed the survey. Use a subject line that creates urgency.  When in doubt conduct a pilot test with a small group to identify any issues or ambiguities.   ... View more

We find the Content Generator tool to be of great value. Often you know what you want to say, but saying it succinctly can be a challenge. When using any AI tool, it’s important to ensure the content is completely correct and in language you are comfortable with. The Content Generator is versatile. Because of the tool, you can write about any range of topics from common to more specialized subjects. We find we need to tweak the copy to get to how we want it to sound, but it still saves time because you can dive right in and start writing instead of fishing around trying to find the words to begin. The paragraph below is this one re-written by the content generator. We would go in and re-phrase it to make the copy sound more personal but the way the generator put the ideas in order and shortened up the sentences is an improvement over the initial paragraph we wrote. Discover the immense value of our Content Generator tool. Simplifying your message can be challenging, but with this tool, you can easily convey your thoughts effectively. Accuracy and comfort in your language are key when utilizing AI tools. The Content Generator offers incredible advantages - it's versatile and allows you to create content on a wide range of topics, from common to specialized subjects. While some tweaking may be needed to perfect the copy, this tool saves time by enabling you to dive straight into crafting your content without wasting time searching for the right words. ... View more

That's awesome @FamilyPetShows, encouraging social media engagement is always a smart strategy. Thanks for sharing!  ... View more